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Upon completion of a major in Corporate Communication, students will be able to:

1.  Demonstrate empirical knowledge of the history, development, and contributions of the communication disciplines.
2.  Identify, analyze, and apply major theoretical approaches in the communication disciplines for use in business and professional venues.
3.  Interpret communication texts, artifacts, and performances.
4.  Demonstrate ethical awareness of issues related to the communication disciplines.
5.  Demonstrate competency in research strategies and methods common to the communication disciplines.
6.  Exhibit proficiency in communication technology.
7.  Comprehend and apply the theory and practice of intercultural and global communication.
8.  Construct and communicate logically sound, effectively evidenced, well-organized, stylistically felicitous arguments that are appropriately tailored to a given audience.

Program Prerequisites                   15 credits

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 Upon completion of a major in Communication Studies, students will be able to:

1.  Explain why it is important to study human communication.
2. Define the sub-disciplines within communication studies, including interpersonal, group, organizational, intercultural, public, and digital communication.
3.  Articulate what makes a communicator competent.
4.  Appraise the role of ethics and diversity in contemporary communication.
5.  Apply concepts of communication studies to personal, academic, and professional contexts.
6.  Discuss local, national, and global trends in communication and assess their impact on individual or collective decision-making.
7.  Construct effective messages about communication using the terminology of the discipline.
8.  Explain major models, theories, and methods of communication studies.
9.  Explain the role of perception in communication.
10.  Describe the functions and components of verbal and nonverbal communication, including effective listening.
11.  Construct and communicate persuasive, ethical, logically sound, effectively evidenced, well organized, stylistically felicitous messages that are appropriately tailored to a given audience.

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