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- A core curriculum focused on leadership and management in public, non-profit and commercial arts organizations. Students will develop competence in finance, resource development, marketing, entertainment law, arts education and outreach, public policy, and advocacy, and they will meet with a wide range of artists, arts professionals, and civic leaders.
- Electives that encourage students to deepen their knowledge in particular fields: among them, theatre; orchestra and museum management; artist representation; and arts education. Students in the AA program may, with the permission of the Director, include in their coursework as many as two alternative elective Baruch graduate courses of relevance to their program.
- Internships that offer significant responsibilities and engaged mentors.
- A consultancy in the final semester with an arts organization, leading to a thesis or case study published online for use by future students and by practitioners in the field.
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Program Learning Goals
Upon completion of an MA in Arts Administration, students will be able to:
- Identify and analyze the political, social, technological and economic contexts and structures in the field of arts administration.
- Understand, evaluate, and address the unique opportunities, challenges and threats facing artists and cultural organizations currently, with particular focus in areas of innovative leadership, diversity, inclusion, and cultural competency.
- Communicate clearly in written and spoken word, applying business, management, and leadership skills in regards to the field of arts administration.
- Assess government policy and its application for arts organizations within the context of current and innovative trends in the field, and appraise the modes of advocacy best applicable to different types of arts organizations and professionals.
- Support the artist’s practice and cultural organizations through relationship building, resource development, marketing and audience development, strategic planning, community engagement, and research methodology.
Program Curriculum
Courses in Specialization (36 credits) Required Courses (21 credits) | ||||||||||||||
| Arts, Culture, and the Civic Environment | 3 credits | ||||||||||||
| Managing in Arts Environments | 3 credits | ||||||||||||
| Marketing the Arts Alternative:
| 3 credits | ||||||||||||
| Professional Internship in Arts Administration | variable (1-3 credits) | ||||||||||||
| Professional Consultancy/Thesis in Arts Administration | 3 credits | ||||||||||||
| Public and Nonprofit Management I Alternative:
| 3 credits | ||||||||||||
| Budgeting and Financial Analysis I Alternative:
| 3 credits | ||||||||||||
| Fund Raising and Grants Administration in Not-for-Profit and Voluntary Organizations Alternative:
| 3 credits | ||||||||||||
Elective Courses (15 credits) Choose five courses from the following: | ||||||||||||||
| Development and Management of Arts Education Programs | 3 credits | ||||||||||||
| Advanced Practicum in Resource Development for the Arts | 3 credits | ||||||||||||
| Touring and Presentation of Arts Organizations | 3 credits | ||||||||||||
| Audiences and Member Services | 3 credits | ||||||||||||
| Cultural Policy and the Arts | 3 credits | ||||||||||||
| Special Topics in Museum and Gallery Management: Museum Administration | 3 credits | ||||||||||||
| Special Topics in Arts Administration | 3 credits | ||||||||||||
| Special Topics in Theatre Management: Current Issues in Performing Arts Leadership | 3 credits |
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