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- Demonstrate intellectual competency in the field.
- Exhibit ethical understanding and awareness.
- Apply effective and appropriate research tools and techniques.
- Display competence in the strategic integration of knowledge.
- Demonstrate knowledge of, and competency in, effective leadership.
- Display media and technology literacy and expertise.
- Comprehend and apply the theory and practice of strategic intercultural and global communication.
- Analyze, evaluate, and synthesize information to facilitate effective decision-making.
- Demonstrate appropriate and effective advocacy competence.
Program Curriculum
Courses in Specialization (36 credits) Core Courses - |
5 seminars 15 12 credits) Elective Courses - 6 seminars ( |
18 21 credits) Exit Requirement - Thesis or Capstone (3 credits) |
| Legal and Ethical Issues in Corporate Communication | 3 credits |
| Corporate Communication | 3 credits |
| Research Methods (Quantitative) in Corporate Communication | 3 credits |
| Qualitative Research Methods in Corporate |
Communication3 credits | | and | |
Choose one of the following courses: | | |
| Strategy 3 credits | | Media Analysis for Corporate Communication | 3 credits |
showcourse |
COM 9656International Business Communication | | | |
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Exit Requirement (3 credits) |
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| MA Thesis in Corporate Communication | 3 credits |
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| MA Capstone Project in Corporate Communication | 3 credits |
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Corporate Communication Elective Courses - 6 seminars (18 credits) Select six courses from the following: |
| Communication and Information Technology | 3 credits |
| Communication Strategy | 3 credits |
| Media Analysis for Corporate Communication | 3 credits |
| Graphic Design for Media Professionals | 3 credits |
| Corporate Culture and Sustainability | 3 credits |
| Counseling the Corporation | 3 credits |
Showcourse v |
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CourseNumber | 9627 |
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Discipline | COM/PAF |
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| Work-Life Communication | 3 credits |
| Corporate Media Relations | 3 credits |
Showcourse v |
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CourseNumber | 9636 |
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Discipline | COM |
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| Corporate Representation in Film, TV, Advertising, and New Media | 3 credits |
Showcourse v |
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CourseNumber | 9641 |
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Discipline | COM |
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| From Plato to Twitter: A History of Influence, Media, and Public Opinion | 3 credits |
Showcourse v |
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CourseNumber | 9642 |
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Discipline | COM |
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| | Power, Privilege, and Difference | 3 credits |
Showcourse v |
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CourseNumber | 9643 |
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Discipline | COM |
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| Healthcare Communication and Public Relations | 3 credits |
| Multinational Corporate Communication and Culture | 3 credits |
| Persuasion and Advocacy | 3 credits |
| Crisis Communication | 3 credits |
| Investor Relations | 3 credits |
| Employee Communication | 3 credits |
| Corporate Advertising, Image, and Identity | 3 credits |
| International Business Communication | 3 credits |
| Video Production for Corporate Communication | 3 credits |
| Reputation Management | 3 credits |
Showcourse v |
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CourseNumber | 9659 |
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Discipline | COM |
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| Business Issues for Corporate Communication | 3 credits |
| Selected Topics in Corporate Communication | 3 credits |
Showcourse v |
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CourseNumber | 9661 |
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Discipline | COM |
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| Selected Topics in Corporate Communication (1) | 1 credit |
Showcourse v |
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CourseNumber | 9662 |
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Discipline | COM |
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| Selected Topics in Corporate Communication (2) | 2 credits |
Showcourse v |
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CourseNumber | 9663 |
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Discipline | COM |
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| Selected Topics in Corporate Communication (1.5) | 1.5 credits |
Showcourse v |
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CourseNumber | 9670 |
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Discipline | COM |
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| Global Communication, Media, and Culture | 3 credits |
Showcourse v |
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CourseNumber | 9671 |
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Discipline | COM |
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| Organizational Responses to Social Movements and Social Media | 3 credits |
Showcourse v |
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CourseNumber | 9672 |
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Discipline | COM |
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| Visual Culture | 3 credits |
Showcourse v |
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CourseNumber | 9673 |
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Discipline | COM |
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| Theories of Globalization and Culture | 3 credits |
Showcourse v |
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CourseNumber | 9674 |
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Discipline | COM |
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| International Perspectives on Digital and Media Literacy | 3 credits |
| Internship in Corporate Communication | 3 credits |
Showcourse v |
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CourseNumber | 9801 |
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Discipline | COM |
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| Internship in Corporate Communication | 1 credit |
| Independent Study | 3 credits |
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