![Anthony Perrotto](https://faculty180.interfolio.com/app_data/baruch_cuny/faculty/23147638/photo/photo.jpeg )
Anthony Joseph Perrotto
Lecturer
Zicklin School of Business
Department: Allen Aaronson Dept of Mkt/IB
Areas of expertise: Creator and Moderator of On-going film series at St Barts Cathedral
Email Address: anthony.perrotto@baruch.cuny.edu
> View CV- Biography
- Teaching
- Research and Creative Activity
- Grants
- Honors and Awards
- Service
An effective, passionate, Marketing Professor and efficient marketing lecturer with demonstrated expertise in teaching a diverse student body. Returned to education after 25 years of industry experience in marketing, advertising, and TV production. Redeveloped & created several courses in Baruch’s Marketing Department. Taught Five (5) Different Advertising Classes, educated more than 1000 Baruch students, and created a Career Development Program used in several classes.
Education
Digtal and Internet development., NYU
Semester | Course Prefix | Course Number | Course Name |
---|---|---|---|
Spring 2024 | MKT | 3520 | Adv & Mkt Communicat |
Spring 2024 | MKT | 4493 | Spec Topics in Adv & Mkt Comm |
Spring 2024 | MKT | 4876 | Advertising Account Planning |
Fall 2023 | MKT | 4160 | Advertising Account Management |
Fall 2023 | MKT | 3520 | Adv & Mkt Communicat |
Fall 2023 | MKT | 4120 | Media Planning |
Fall 2022 | MKT | 3520 | Adv & Mkt Communicat |
Fall 2022 | MKT | 4120 | Media Planning |
Spring 2022 | MKT | 4493 | Spec Topics in Adv & Mkt Comm |
Spring 2022 | MKT | 3520 | Adv & Mkt Communicat |
Fall 2021 | MKT | 4120 | Media Planning |
Fall 2021 | MKT | 3520 | Adv & Mkt Communicat |
Spring 2021 | MKT | 3520 | Adv & Mkt Communicat |
Spring 2021 | MKT | 4493 | Spec Topics in Adv & Mkt Comm |
Fall 2020 | MKT | 3520 | Adv & Mkt Communicat |
Fall 2020 | MKT | 4120 | Media Planning |
Spring 2020 | MKT | 4493 | Spec Topics in Adv & Mkt Comm |
Spring 2020 | MKT | 3520 | Adv & Mkt Communicat |
Fall 2019 | MKT | 4120 | Media Planning |
Fall 2019 | MKT | 3520 | Adv & Mkt Communicat |
Summer 2019 | MKT | 3000 | Marketing Foundations |
Spring 2019 | MKT | 4493 | Spec Topics in Adv & Mkt Comm |
Spring 2019 | MKT | 3520 | Adv & Mkt Communicat |
Fall 2018 | MKT | 3520 | Adv & Mkt Communicat |
Fall 2018 | MKT | 4120 | Media Planning |
Summer 2018 | MKT | 3000 | Marketing Foundations |
Spring 2018 | MKT | 3520 | Adv & Mkt Communicat |
Spring 2018 | MKT | 4493 | Spec Topics in Adv & Mkt Comm |
Fall 2017 | MKT | 4120 | Media Planning |
Fall 2017 | MKT | 3520 | Adv & Mkt Communicat |
Summer 2017 | MKT | 3000 | Marketing Foundations |
Spring 2017 | MKT | 3520 | Adv & Mkt Communicat |
Spring 2017 | MKT | 4493 | Spec Topics in Adv & Mkt Comm |
Fall 2016 | MKT | 4120 | Media Planning |
Fall 2016 | MKT | 3000 | Marketing Foundations |
Fall 2016 | MKT | 3520 | Adv & Mkt Communicat |
Summer 2016 | MKT | 3000 | Marketing Foundations |
Spring 2016 | MKT | 5151 | Advertising Competition II |
Spring 2016 | MKT | 3520 | Adv & Mkt Communicat |
Spring 2016 | MKT | 4493 | Spec Topics in Adv & Mkt Comm |
Spring 2016 | MKT | 4120 | Media Planning |
Fall 2015 | MKT | 3000 | Marketing Foundations |
Fall 2015 | MKT | 3520 | Adv & Mkt Communicat |
Fall 2015 | MKT | 4120 | Media Planning |
Summer 2015 | MKT | 3000 | Marketing Foundations |
Spring 2015 | MKT | 3520 | Adv & Mkt Communicat |
Spring 2015 | MKT | 3520 | Adv & Mkt Communicat |
Spring 2015 | MKT | 4120 | Media Planning |
Spring 2015 | MKT | 5151 | Advertising Competition II |
Fall 2014 | MKT | 3000 | Marketing Foundations |
Fall 2014 | MKT | 4120 | Media Planning |
Summer 2014 | MKT | 3000 | Marketing Foundations |
Summer 2014 | MKT | 3000 | Marketing Foundations |
Spring 2014 | MKT | 3000 | Marketing Foundations |
Spring 2014 | MKT | 4120 | Media Planning |
Fall 2013 | MKT | 4120 | Media Planning |
Fall 2013 | MKT | 3000 | Marketing Foundations |
Summer 2013 | MKT | 3000 | Marketing Foundations |
Summer 2013 | MKT | 3000 | Marketing Foundations |
Spring 2013 | MKT | 4120 | Media Planning |
Spring 2013 | MKT | 3000 | Marketing Foundations |
Artistic and Creative Activities
Perrotto, A. (2001).
Research Currently in Progess
Perrotto, A.(n.d.). Pizza Hut Research. In Progress.
Complete analysis of Pizza Hut Brand, campaign, consusmer habits and target audience
Honor / Award | Organization Sponsor | Date Received | Description |
---|---|---|---|
Several Advertising Awards | CLEO | 1990 | Awards for Coca Cola, "I love NY",and IBM Advertising Campaigns |
Independent Film Awards | Kodak and various independatne film awards | 1980 | Anthony Graduated with an MFA from NYU. He pursued a career in independent filmmaking. Shortly after graduation, Martin Scorsese saw one of his films and asked him to become a part of a film series on Italian-American filmmakers. Afterwards, several of his films became award winners. |
Department
Committee Name | Position Role | Start Date | End Date |
---|---|---|---|
VIDEO: Shot Series of Videos for Graduate MS Program | Faculty Advisor | 1/1/2015 | 12/31/2015 |
College
Committee Name | Position Role | Start Date | End Date |
---|---|---|---|
Amereican Marketing Association | Faculty Advisor | Present | |
VIDEO: Shot Series of Videos for Graduate MS Program | Faculty Advisor | 12/31/2015 |
University
Committee Name | Position Role | Start Date | End Date |
---|---|---|---|
National Campaigns Competition | Faculty Mentor | 9/1/2024 | 9/1/2024 |
Professional
Organization | Position Role | Organization State | Organization Country | Start Date | End Date | Audience |
---|---|---|---|---|---|---|
American Indian Relief council | Present | |||||
Virtutous Reality Interactive | Board of Directors of a Company | Present | ||||
Professional Photogrpaher's for NY State | Board of Directors of a Company | 1/1/2008 | 12/31/2016 | |||
Director's Guild of America, Special Projects Committee | 1/1/1980 | 12/31/2016 |