Barry Soloff

Lecturer

Zicklin School of Business

Department: Allen Aaronson Dept of Mkt/IB

Areas of expertise:

Email Address: barry.soloff@baruch.cuny.edu

Education

M.B.A., Inter'l Business Marketing, NYU Stern School of Business

M.A., International MGT, Thunderbird School of Global Management

B.A., History/Internal Relation, University of Denver

SemesterCourse PrefixCourse NumberCourse Name
Spring 2023MKT5151Advertising Competition II
Fall 2022MKT5150Advertising Campaign
Fall 2022MKT3520Adv & Mkt Communicat
Fall 2022MKT4160Advertising Account Management
Spring 2022MKT5750Marketing Strategy
Spring 2022MKT5151Advertising Competition II
Spring 2022MKT4876Advertising Account Planning
Spring 2022MKT3520Adv & Mkt Communicat
Fall 2021MKT4160Advertising Account Management
Fall 2021MKT3520Adv & Mkt Communicat
Fall 2021MKT5150Advertising Campaign
Spring 2021MKT4876Advertising Account Planning
Spring 2021MKT5151Advertising Competition II
Spring 2021MKT3520Adv & Mkt Communicat
Fall 2020MKT3520Adv & Mkt Communicat
Fall 2020MKT4160Advertising Account Management
Fall 2020MKT5150Advertising Campaign
Spring 2020MKT4876Advertising Account Planning
Spring 2020MKT3520Adv & Mkt Communicat
Spring 2020MKT3520Adv & Mkt Communicat
Spring 2020MKT5151Advertising Competition II
Fall 2019MKT5150Advertising Campaign
Fall 2019MKT4160Advertising Account Management
Fall 2019MKT3520Adv & Mkt Communicat
Summer 2019MKT3605Consumer Behavior
Summer 2019MKT3520Adv & Mkt Communicat
Spring 2019MKT3520Adv & Mkt Communicat
Spring 2019MKT4876Advertising Account Planning
Spring 2019MKT5151Advertising Competition II
Spring 2019MKT3520Adv & Mkt Communicat
Fall 2018MKT3520Adv & Mkt Communicat
Fall 2018MKT5150Advertising Campaign
Fall 2018MKT4493Spec Topics in Adv & Mkt Comm
Summer 2018MKT3605Consumer Behavior
Summer 2018MKT3520Adv & Mkt Communicat
Spring 2018MKT4876Advertising Account Planning
Spring 2018MKT5151Advertising Competition II
Spring 2018MKT3520Adv & Mkt Communicat
Spring 2018MKT3520Adv & Mkt Communicat
Fall 2017MKT3520Adv & Mkt Communicat
Fall 2017MKT4094Special Topics in Marketing
Fall 2017MKT4493Spec Topics in Adv & Mkt Comm
Fall 2017MKT5150Advertising Campaign
Summer 2017MKT3520Adv & Mkt Communicat
Summer 2017MKT3605Consumer Behavior
Spring 2017MKT3520Adv & Mkt Communicat
Spring 2017MKT4876Advertising Account Planning
Spring 2017MKT5151Advertising Competition II
Spring 2017MKT3520Adv & Mkt Communicat
Fall 2016MKT4493Spec Topics in Adv & Mkt Comm
Fall 2016MKT3520Adv & Mkt Communicat
Fall 2016MKT5150Advertising Campaign
Summer 2016MKT3520Adv & Mkt Communicat
Summer 2016MKT9739Global Advertising & Marketing
Spring 2016MKT3520Adv & Mkt Communicat
Spring 2016MKT3520Adv & Mkt Communicat
Spring 2016MKT4876Advertising Account Planning
Fall 2015MKT4493Spec Topics in Adv & Mkt Comm
Fall 2015MKT5150Advertising Campaign
Fall 2015MKT3520Adv & Mkt Communicat
Summer 2015MKT5750Marketing Strategy
Summer 2015MKT9739Global Advertising & Marketing
Spring 2015MKT4093Selected Topics in Marketing
Spring 2015MKT5750Marketing Strategy
Spring 2015MKT3520Adv & Mkt Communicat
Fall 2014MKT3000Marketing Foundations
Fall 2014MKT3000HHonors - Marketing Foundations
Fall 2014MKT5150Advertising Campaign
Summer 2014MKT5750Marketing Strategy
Summer 2014MKT9739Global Advertising & Marketing
Spring 2014MKT4876Advertising Account Planning
Spring 2014MKT4530Selected Topics in Marketing
Spring 2014MKT3605Consumer Behavior
Fall 2013MKT3605Consumer Behavior
Fall 2013MKT9716Consumer Behavior
Fall 2013MKT3000HHonors - Marketing Foundations
Summer 2013MKT9799Independent Study
Summer 2013MKT5750Marketing Strategy
Summer 2013MKT9716Consumer Behavior
Spring 2013MKT4876Advertising Account Planning
Spring 2013MKT3000HHonors - Marketing Foundations
Spring 2013MKT9715Current Issues in Marketing
Spring 2013MKT3605Consumer Behavior
Fall 2012MKT9703Marketing Management
Fall 2012MKT3000Marketing Foundations
Fall 2012MKT3000HHonors - Marketing Foundations
Summer 2012MKT9716Consumer Behavior
Summer 2012MKT3605Consumer Behavior
Spring 2012MKT9716Consumer Behavior
Spring 2012MKT3000HHonors - Marketing Foundations
Spring 2012MKT9715Current Issues in Marketing
Fall 2011MKT9715Current Issues in Marketing
Fall 2011MKT9703Marketing Management
Summer 2011MKT9716Consumer Behavior
Spring 2011MKT9715Current Issues in Marketing
Spring 2011MKT9703Marketing Management
Fall 2010MKT3000HHonors - Marketing Foundations
Fall 2010MKT9715Current Issues in Marketing
Spring 2010MKT9715Current Issues in Marketing
Fall 2009MKT9715Current Issues in Marketing
Honor / AwardOrganization SponsorDate ReceivedDescription
Advertising Effie Award Duracell "Trusted Everywhere" CampaignEffie Awards2006The Effie Awards are known by advertisers and agencies globally as the pre-eminent award in the industry, and recognize any and all forms of marketing that contribute to a brand's success. For over 50 years, winning an Effie has become a global symbol of achievement. Today, Effie celebrates effectiveness worldwide with over 50 programs, including the Global Effies, regional programs in Asia-Pacific, Europe, the Middle East / North Africa and Latin America, and national Effie programs.

College

Committee NamePosition RoleStart DateEnd Date
Baruch Community Coalition Substance Abuse Task ForceCommittee MemberPresent
Baruch College Substance Abuse Marketing CampaignFaculty AdvisorPresent
Starr Career CenterFaculty AdvisorPresent
American Advertiversing Federation National Student Advertising CompetitionFaculty Advisor4/21/2023
Business Communications Manager Search CommitteeCommittee Member7/20/2016
MSA Certification on International BusinessCommittee Member9/30/2013
Zicklin Case Study ClubSpeaker at three sessions5/31/2012