Joshua Moritz

Joshua Moritz is full time lecturer at the Baruch Zicklin School of Business; an Assistant Adjunct Professor at NYU and serial entrepreneur. He has founded, developed, sold and been part of numerous start-ups including DMTG, Customer Growth, Medozza, Worktopia and Challahconnection.com. An expert in modeling, branding, customer acquisition, CRM and digital marketing, Josh has delivered powerful results for clients like Citibank, American Express, Remy Martin, InBev, The US Mint, Dr Pepper, Colgate, Coca Cola products, New York University, QuickBooks and IBM.

Prior to being an entrepreneur, Moritz was General Manager at Muldoon Direct and held various account director positions at Wunderman Worldwide, Young and Rubicam and Kenyon and Eckhardt Advertising.

Joshua Moritz teaches Marketing Analytics, Marketing Information, Database Modeling, Integrated Marketing, Marketing Principles, Leadership, CRM, Capstone, Entrepreneurship, Digital Marketing, Advertising and Research. He currently teaches full time at Baruch and adjuncts at NYU School of Professional Studies, New York University Tandon School of Engineering, is a NYU Dean’s Innovation Grant Awardee and has developed workshops in Simulations and the programming language “R.”  He was awarded a Rebus/CCNY grant to develop an open education resource textbook called "A Marketing Handbook" that was published in the fall of 2023. He is currently co-authoring a marketing research and analytics book with the working title of "Information for Decision Making and Analytics." Expected publication date is the spring of 2025.

A conference speaker and contributor to the trade press, Josh Moritz has authored numerous articles and reports including “Social Responsibility in Card Marketing and Operations” and “Trends in Credit, Debit and Prepaid Direct Marketing.”

After finishing his undergraduate work at Rutgers College Moritz completed a Diploma in Direct Marketing from NYU, an MBA from Babson College, Certificates in Effective College Instruction from CCNY/ACUE, Russian Business Practices from Saint Petersburg State University in Saint Petersburg, Russia, as well as Certificates in Simulation Training from Harvard Business School Publishing and Marketplace Simulations.